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Archives for December 2008

Dear Joe: I need Endless Referrals

Beyond word of mouth, what are some ways to make you easier to find and make your business top-of-mind? Joe Hage shares seven ideas to generate referrals for your business.

Filed Under: Marketing Tagged With: Bob Burg, Endless Referrals, findability department, First Three Numbers, First Three Questions, New Marketing Summit, SHIFT Communications, Todd Defren

Seattle Marketing Strategy: The first three numbers

It’s tough to focus on marketing strategy when the numbers don’t work. When I’m in the dark about someone’s business, these are the three mathematical questions that need answering.

Filed Under: Favorites Tagged With: commodity-like services, entrepreneur, lisa johnson, small business owner, the first three mathematical questions, the first three numbers, The First Three Questions

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