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The Barack Lobster experiment

Early lessons from Joe Hage’s experiment in viral marketing.

Filed Under: Archives Tagged With: Barack Lobster, barry hurd, Candyland, joe hage, social media, viral marketing

Barack Lobster sneak peek

Very excited. Co-conceived and co-wrote this with my dear friend Joe Narciso (here with Steve Carell about FedEx; here on that famous E*Trade “Dinky” commercial). Joe knows SNL animators David Wachtenheim and Rob Marianetti (Saturday TV Funhouse) who are bringing this to life. Here’s a sneak preview of the first few seconds of animation. This […]

Filed Under: Archives Tagged With: Barack Lobster, Barack Lobster sneak peek, David Wachtenheim, Dinky, E*Trade, FedEx, Joe Narciso, Rob Marianetti, Saturday TV Funhouse, SNL, Steve Carell

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