According to the Aberdeen Group, a division of Harte Hanks (NYSE: HHS), when a Web page takes longer than five seconds to load, customers give up. An additional delay of one second can result in a loss of seven percent of customers, 11 percent page view decline, and a 16 percent drop in customer satisfaction, the study found.
P&G, Facebook, Brogan, and Kmart
Joe takes a look at a recent NY Times article and a recent online scuttle and asks, “Do advertisers have a chance in social media?”
TinyURL and its 90+ competitors
A while back I wrote about TinyURL, a Web service that shortens a long Web address into something smaller, memorable, usable, and marketable. I wrote: “In a future post, I’ll talk about a TinyURL imitator that, as far as I can tell, has a distinct advantage versus TinyURL.” I had no idea at the time […]
BLIP.fm
Add this to the list of sites you should be checking out. Or, just click on “play” and enjoy the music while you peruse my site.
Peter Schiff — Total Nutjob?
Peter Schiff (Euro Pacific Capital Management) went on and on about how bad things were going to get with US stocks since 2006. And he was roundly ridiculed for it by a host of commentators. I’m posting this less to celebrate Peter’s vindication and more to promote financial journalism as “entertainment.” I surprised myself. I […]
A Twitter dilemma: To follow or not to follow
In Six Ways, I talked about ways to influence and persuade. Chief among them: reciprocity. You do something for someone else, they do something for you. So when someone starts to follow me on Twitter, I feel somewhat obligated to reciprocate. Not following follow them back says one of two things: – I don’t find […]
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