Archives for October 2008

The Barack Lobster experiment

Early lessons from Joe Hage’s experiment in viral marketing.

Help her find me: Michele Wolf

Michele Wolf worked at Rutledge in Connecticut, Bear Stearns in New York, MBNA in Maine, STAR Telecom in Atlanta, and went to graduate school in California in 2003. Can you help her find me?

TinyURL: The next killer app

TinyURL shortens a long Web address into something smaller, memorable, usable, and marketable. Along with the imitators that followed, the concept is a killer and TinyURL.com is a good place to start. Enter a long URL to make tiny: Practical applications 1. Twitter gives you 140 characters. Twitter makes each character precious. On Twitter you’d […]

Online video resumes are a bad idea

Have you heard about video resumes? I suppose they could help you find a job. I suspect they could hurt you instead. If you were hiring and HR sent you the candidate’s resume and a video application, would you watch it? Probably. I would. But before you hit that play button, what would you be […]

The Joe Hage Twitter experiment, Part II

See why Joe Hage is completely hooked on Twitter and learn how it can grow your business. With examples of how it is growing Joe’s business after only three weeks!

AMC’s Mad Men on Twitter

More great marketing on Twitter. Inspirational even. The cast of AMC’s Mad Men started following me. I got into a conversation with @bettydraper having no idea that she was fictitious. She referred to @francine_hanson in her reply so I started to converse with her.